IE Business School Online Masters
José Francisco Llinares
February 6, 2009

General thoughts are the studying online is kind of less serious. Every time I say my Master is online people tend to think that that means easier… that’s very far from reality.

Studying online is an everyday effort, I need to check forums everyday, to add ideas, read documentation and I spend my weekends trying to do my group work (you can’t let your colleagues down!), after one year of studying the Digital Marketing Master I can say it is exhausting… but I can say as well it has been worthy.

Therefore before going to study online you have to be ready to make a great effort, on daily basis, it is not just going to classes and then study for the exams, it is more holistic concept based on perseverance and that for me is the right way of learning, it is perseverance that takes you to have a deep understanding of subjects and how you incorporate your studies in your daily work.


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